The Program

Synopsis. What you really need to know in one paragraph:

Yoga Business Coaching focuses on your most important issue first, even if you’re not sure which one it is. Whether it involves taking immediate action to increase your business; solving a challenge that’s been eluding you; or helping you make some tough decisions with renewed clarity – this is a powerful process that reveals the next indicated step in any situation. But it is more than that. It is also a personal business education, akin to a mentorship, that will not only transform your current business, but empower you in every venture or relationship you embark on for the rest of your life. That’s the bottom line: practical business and personal advice that guides you to more prosperity, more happiness, more fulfillment and more time to enjoy your life. Sure, it’ll take some effort and cost some money, but if you’re ready, you already know you need this.

Note from Alón:

If you simply can’t stand the suspense and you must know Now – scroll down to skip all this great stuff I wrote and go straight to what resources you’ll need to allocate to work with me… just promise to come back and read this section when you need to weigh the Value of this work versus the Investment required. Better yet, read some of the 70+ pages of client success stories (most of whom were initially skeptical) of tripling, quadrupling, and sometimes even ten-dipling (yes, I made up that word) revenues, as well as, wait for it… having a life!

After reading, if you’re still undecided about whether you’re ready for this investment in your life and business… call me, we’ll talk.

And yes, it was me who tagged that highway sign with graffiti.  Couldn’t help myself.


Invitation To Transformation

In the unfolding of your yoga practice, you have many times been gently but firmly encouraged by your teachers to open beyond your limitations. And when you did, however reluctantly, over time, your practice blossomed into what it is today — an integral and important part of your life. As an experienced coach, I will help you grow your business and balance your life in much the same way, while always honoring the yogic values that inform your sensibilities… and occasionally making you laugh.

Yoga Business Coaching is a remarkable partnership of communication designed with the express purpose of serving your success as a yoga entrepreneur. In an on-going alliance, a trust is developed that allows me to serve as your advisor, confidant, sounding board, and catalyst for creative thinking. Clients often remark that this relationship replaces uncertainty with clarity, allowing them to make good choices for their businesses, and their lives.

The program is tailored specifically to your needs, regardless of whether your business is in start-up phase or already established. We will look at your entire life as your yoga, with your business as an extension of who you really are — and then fit your business into your life in a way that will support your highest goals, and your highest good.

This is exciting stuff — and it really works.

How I work with you

As your coach, I will help you implement systems that will eventually free you from mundane chores and keep you excited about creatively developing your business.

I will review and constructively critique marketing ideas and campaigns you have created, help you organize your business, and solve problems as they are occurring. Very little escapes my eye or intuition and I do not hold back on sharing with you the truth of what needs to be done in your business and your life if it is in any way less than flat-out wonderful. Yes, wonderful. You deserve not just a thriving business, but a wonderful life. Everyone does, but few reach out for help in creating it.

What You Will Learn

The Yoga Business Coaching program will help you develop skills and proficiencies in areas critical to business success as an entrepreneur:

  • Understanding the true nature of your business
  • Creating a clear, focused vision for your business
  • Employing yourself
  • Creating good business habits
  • Positioning your business in a potentially saturated market
  • Creating your brand
  • Managing your employees
  • Creating effective collateral pieces
  • Cultivating a strong following
  • Creating additional sources of revenue
  • Choosing a studio space/designing/renovating
  • Negotiating skills
  • Becoming a leader

You will also learn about:

  • The true nature of competition
  • Risk management
  • Marketing: Affinity, Referral, Online & Educational
  • Advertising
  • Special promotions
  • Collaborations
  • Public relations
  • Creating excellent customer service
  • (Warning: Cliché Alert!) And much, much, more.


On occasion, I conduct live international tele-classes for my clients. Each of these enjoyable interactive telephone seminars will address a specific topic that is essential to structuring, operating and building your business. Response from participants around the world is overwhelmingly positive.

The Investment

Hiring expert business advisors has been traditionally very expensive. To make my coaching more affordable to the yoga business community, I structured my service around a simple and efficient system. Instead of incurring the expense of coming to you, I coach over the telephone, Skype, via email and fax. This keeps overhead very low, and the help you need affordable.

Each 45-minute session is $300USD, paid in advance by check, international money order or credit card. Most clients purchase a block of four sessions for $1200. There is no requirement or obligation to work with me a minute longer than you want to, however, consider 90 days as a good investment of time, energy and resources to see the results really kick into gear.

To reach me and get the help you need, click here.